Being Uncomfortable Produces Many Benefits and More Control

Being Uncomfortable Produces Many Benefits and More Control. Shirley George Frazier, all rights reserved.

It’s time, right now, to disrupt your comfort zone.


Because your current level of comfort may be costing you time and money. In addition, what’s been comfortable may not be right for your optimal level of quality. You want all you can get at this stage of life.

Making these changes are easier than you think. Of course, it’s uncomfortable. However, what’s easy for you to keep doing and paying is making other people rich.

Here is one example from my life.

My general physician sold his practice. I stayed with that practice when he left because his assistant was acceptable for me to continue seeing. When she left the practice, I was grandfathered down to another person, which was still acceptable to me because her manner was agreeable.

A few years later, the practice not only relocated without notifying me by mail, it also released my caregiver. Here’s my short conversation with them by phone on the day of my appointment.

“I’m coming to the new location to see (caregiver’s name).”

“Oh, she’s no longer with us. You’ll be seeing (another physician).”

“What? Oh no I won’t. Cancel my appointment, and I’m firing this physician’s group.”

Would you accept this handling of your healthcare for the sake of comfort? I hope not. Other people cannot call the shots when your health is at stake.

It took some time, but I found the former assistant, now a doctor, at another practice. The facility is farther in distance than the first one, but I’m glad to have made the choice rather than allow someone else to call the shots.

Other areas where you’ll find discomfort but are necessary for you to control are your:

Cell phone plan
Does the company now offer a lower-cost plan for the same service? They won’t tell you; you have to call and ask. Last year I inquired and switched plans, saving $50 per month.

Land line
How often do you use the wall-based phone? The only calls that arrived through mine were from telemarketers. Last year I cancelled the line, saving $40 per month.

Thankfully, I don’t order medicine, but my mom does. The supermarket where she filled prescriptions recently went out of business, and I was able to convince her to refill at a warehouse club rather than refilling at the drug store where the supermarket transferred her file. The savings at the warehouse club are enormous and well worth the $55 membership fee (which I cover).

There are lots more areas in your life to review. Groceries, heat, electricity, cable television, and car insurance to name a few.

This month, write down the bills you pay monthly and quarterly. That’s a good start.

Make one call every day to one of the companies, and ask if there is a better rate for the service you now receive. I’m not suggesting that you reduce services; I’m encouraging you to reduce your costs.

You will reduce expenses if you go after it. Give yourself permission to put money back in your pocket.

You’re not alone in this mission. I reduced my bills last year, but as long as bills continue to arrive, I’m never done. Like you, I’ll be calling companies for new adjustments. I want my money for fun things like travel, which is always at the top of my list.

Which bill will you reduce first, and how comfortable will it be to enjoy your newfound money?

About Admin

Shirley George Frazier is an author and speaker on small business, marketing, and creative industries. She is the world's expert on the gift basket industry, assisting manufacturers and retailers seeking to add this lucrative revenue stream to their businesses. Call Shirley at 973-279-2799 or email to schedule a gift basket consultation or have her speak at your next event.


  1. Just sharing with you that today I called the wireless company and reduced my bill by $15 a month. That’s a $180 a year savings.

    Call the wireless company that bills you. I’m hoping you’ll also receive a reduction.

  2. Shirley,

    You are absolutely right about the need to be assertive. When I had cable, I checked my bill periodically and was always able to get a reduction when I complained or threatened to cancel. Then, after a number of months of being very busy, I didn’t stay on top of my surveillance. Of course you know what happened: my bill crept up again. I didn’t have any premium packages, and yet I noticed in the fees a charge of $5 for sports entertainment. among others.

    I rushed over to the cable office and inquired about the many charges that had crept in under fees. The clerk explained that even though I didn’t have a sports channel package, everyone in my city was charged a sports entertainment fee. That did it! I cancelled my cable TV, and have been a happy camper ever since.

    1. Hello Flora,

      I love the “everyone is charged the fee” reasoning given to you by the cable company. Of course, if one customer received a $10 credit, all customers would not get it. They are too slick and have lost you permanently.

      Like you, I’m a very happy camper in this column, and each month I search for more cash. Bravo!

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